Milky Lip Set [Shared: The Tower 28 Beauty Milky Lip Set which features all five Milky ShineOn Lip Jelly Shades (Pistachio, Coconut, Cashew, Oat, and Almond)]
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Milky Lip Set [Shared: The Tower 28 Beauty Milky Lip Set swatches which features all five Milky ShineOn Lip Jelly Shades (Pistachio, Coconut, Cashew, Oat, and Almond)]
Milky Lip Set [Shared: Closeup photo of a girl with brown hair smiling, holding up 4 ShineOn Milky Lip Jellies (assorted shades) to her face]
[Shared: Closeup photo of a girl smiling with very glossy lips, wearing the Tower 28 Beauty ShineOn Milky Lip Jelly shade in Cashew (a milky rosy-brown), and holding an acrylic slim lip gloss tube with "Tower 28" logo over her eye]
[Shared - Closeup photo of a girl with very glossy lips, wearing the Tower 28 Beauty ShineOn Milky Lip Jelly shade in Coconut (a milky mauve-pink)]
[Shared: Photo of a girl holding the Tower 28 Beauty ShineOn Milky Lip Jelly in shade Coconut (a milky mauve-pink) in an acrylic slim lip gloss tube with "Tower 28" logo over her temple.]
[Shared: Closeup photo of very glossy lips, wearing the Tower 28 Beauty ShineOn Milky Lip Jelly shade in Coconut (a milky mauve-pink)]
[Shared: Closeup photo of a girl with very glossy lips, wearing the Tower 28 Beauty ShineOn Milky Lip Jelly shade in Oat (a milky peachy-pink)]
[Shared: Closeup photo of a girl with very glossy lips, wearing the Tower 28 Beauty ShineOn Milky Lip Jelly shade in Oat (a milky peachy-pink)]
[Shared: Closeup photo of very glossy lips, smiling and wearing the Tower 28 Beauty ShineOn Milky Lip Jelly shade in Oat (a milky peachy-pink)]
[Shared - Closeup photo of a girl with very glossy lips, wearing the Tower 28 Beauty ShineOn Milky Lip Jelly shade in Almond (a milky chocolate-brown)]
[Shared.- Closeup photo of a girl holding the Tower 28 Beauty ShineOn Milky Lip Jelly in shade Almond (a milky chocolate brown) in an acrylic slim lip gloss tube with "Tower 28" logo over her her chin.]
[Shared: Closeup photo of very glossy lips, smiling and wearing the Tower 28 Beauty ShineOn Milky Lip Jelly shade in Oat (a milky peachy-pink)]
Milky Lip Set [Shared: The Tower 28 Beauty Milky Lip Set which features all five Milky ShineOn Lip Jelly Shades (Pistachio, Coconut, Cashew, Oat, and Almond)]
Milky Lip Set [Shared: The Tower 28 Beauty Milky Lip Set swatches which features all five Milky ShineOn Lip Jelly Shades (Pistachio, Coconut, Cashew, Oat, and Almond)]
Milky Lip Set [Shared: Closeup photo of a girl with brown hair smiling, holding up 4 ShineOn Milky Lip Jellies (assorted shades) to her face]
[Shared: Closeup photo of a girl smiling with very glossy lips, wearing the Tower 28 Beauty ShineOn Milky Lip Jelly shade in Cashew (a milky rosy-brown), and holding an acrylic slim lip gloss tube with "Tower 28" logo over her eye]
[Shared - Closeup photo of a girl with very glossy lips, wearing the Tower 28 Beauty ShineOn Milky Lip Jelly shade in Coconut (a milky mauve-pink)]
[Shared: Photo of a girl holding the Tower 28 Beauty ShineOn Milky Lip Jelly in shade Coconut (a milky mauve-pink) in an acrylic slim lip gloss tube with "Tower 28" logo over her temple.]
[Shared: Closeup photo of very glossy lips, wearing the Tower 28 Beauty ShineOn Milky Lip Jelly shade in Coconut (a milky mauve-pink)]
[Shared: Closeup photo of a girl with very glossy lips, wearing the Tower 28 Beauty ShineOn Milky Lip Jelly shade in Oat (a milky peachy-pink)]
[Shared: Closeup photo of a girl with very glossy lips, wearing the Tower 28 Beauty ShineOn Milky Lip Jelly shade in Oat (a milky peachy-pink)]
[Shared: Closeup photo of very glossy lips, smiling and wearing the Tower 28 Beauty ShineOn Milky Lip Jelly shade in Oat (a milky peachy-pink)]
[Shared - Closeup photo of a girl with very glossy lips, wearing the Tower 28 Beauty ShineOn Milky Lip Jelly shade in Almond (a milky chocolate-brown)]
[Shared.- Closeup photo of a girl holding the Tower 28 Beauty ShineOn Milky Lip Jelly in shade Almond (a milky chocolate brown) in an acrylic slim lip gloss tube with "Tower 28" logo over her her chin.]
[Shared: Closeup photo of very glossy lips, smiling and wearing the Tower 28 Beauty ShineOn Milky Lip Jelly shade in Oat (a milky peachy-pink)]

Milky Lip Set

$65.00 $65.00
4.8
Rated 4.8 out of 5 stars
1,326 Reviews

Our ultra-luxe Milky Lip Jelly collection: all five (5) top-rated shades available together ($80 Value).

Our ultra-luxe Milky Lip Jelly collection: all five (5) top-rated shades available together ($80 Value).

Milky Lip Set

MILKY SET

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Free Shipping $30+ • Free Returns

  • 😘Non-Sticky Gloss
  • ✨High-Shine Finish
  • 💧Hydrating
  • 🌸Vegan
  • 🥑Nourishing Oils
  • 😳Sensitive Skin Safe

What's Included

Unlike traditional lip gloss that coats lips with a layer of shine while leaving lips dry underneath, this jelly formula is made with a unique blend of 5 nourishing oils to soothe + protect lips.

5 full-size ShineOn Milky Lip Jellies:

  • PISTACHIO: semi-sheer, milky nude pink
  • COCONUT: semi-sheer, milky rosy pink
  • CASHEW: semi-sheer, milky rosy brown
  • OAT: semi-sheer, milky peachy pink
  • ALMOND: semi-sheer, milky chocolate

Earth Sensitive Pledge: ShineOn packaging is made from 50% PCR (aka post-consumer recycled plastic) as part of our commitment to sustainable packaging.

Ingredients

Ingredient List: Polybutene, Hydrogenated Polyisobutene , Hydrogenated Polybutene, Prunus Armeniaca (Apricot) Kernel Oil, Ethylene/Propylene/Styrene Copolymer , Octyldodecanol, Silica Dimethyl Silylate, Ricinus Communis (Castor) Seed Oil, Oryza Sativa (Rice) Bran Extract, Flavor (Aroma), Caprylyl Glycol, Helianthus Annuus (Sunflower) Extract , Ethylhexylglycerin, Butylene/Ethylene/Styrene Copolymer, Persea Gratissima (Avocado) Oil, Rosa Canina Seed Oil, Rubus Idaeus (Raspberry) Seed Oil, Rosmarinus Officinalis (Rosemary) Leaf Extract, Tocopherol, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, May Contain (+/-): Titanium Dioxide (CI 77891), Manganese Violet (CI 77742), Iron Oxides (CI 77491, CI 77492, CI 77499), Red 7 Lake (CI 15850), Red 30 Lake (CI 73360).

Dermatologist Approved, Clinically Tested, Hypoallergenic.

Fragrance Free, Essential Oil Free, Gluten Free, Silicone Free, Vegan, Cruelty-Free.


The list of ingredients may change from time to time. Please refer to the product packaging for the most up-to-date information.

How to Use

Just swipe and smile!

Pro Tip: Apply over bare lips or pair with OneLiner Lip Liner!

View full details
Milky Lip Set [Shared: The Tower 28 Beauty Milky Lip Set which features all five Milky ShineOn Lip Jelly Shades (Pistachio, Coconut, Cashew, Oat, and Almond)]
Milky Lip Set
MILKY SET

Milky Lip Set

MILKY SET

Register to receive an email when this item becomes available.

Your email will be used only for this availability alert.

The alt milk 🥛 of lip gloss —made with plant-based 🥑 ingredients that are good for you in a comfortable, non-sticky formula 💋

  • [ShineOn]

    ShineOn Milky

    ShineOn - Pistachio[ShineOn-Pistachio-39666200543287-Accordian]

    Pistachio

    Best lip gloss in my collection!

    After buying my first ShineOn Lip Jelly, I bought 3 other shades the next day (I keep one in every bag I own). This product makes my lips look like I just ate a glazed donut but in the best way possible!! The formula is not sticky like other glosses in the market and it stays on my lip for a very long time. - Case K.

  • “Tower 28 Is Making Sensitive Skin 🎉 Fun”

F.A.Q.

ShineOn Lip Jellyfeels literally like a lightweight jelly on your lips! It's everything you want in a lip gloss with none of the hang-ups: non-sticky and made with lip conditioning ingredients to keep your lips soft!
ShineOn Lip Jelly does not contain plumping ingredients and will not sting or irritate lips. However, the high-shine glossy finish will give lips a fuller effect!
ShineOn Lip Jelly has a light food-grade beachy coconut flavor!
Yes, all of our products here at Tower 28 are vegan & cruelty-free. We believe in non-toxic, non-irritating, vegan + cruelty-free makeup and skincare!

Reviews

4.8
Rated 4.8 out of 5 stars
Based on 1,326 reviews
96%would recommend these products
Slide 1 selected
Reviews Summary
Customers say this lip oil jelly has a smooth, non-sticky texture that feels comfortable and hydrating throughout the day. The formula delivers beautiful, buildable color in sheer to medium tones without feathering or drying lips. Many reviews highlight the pleasant feel, glossy finish, and variety of flattering shades suitable for different skin tones. Users appreciate the lightweight consistency and note it doesn't feel thick or goopy. Some mention moderate longevity and a few wish for stronger staying power or a sturdier applicator. Overall, customers praise the formula's balance of shine, hydration, and wearability.
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1,326 reviews
  • M
    Mark
    Reviewing
    ShineOn Lip Oil Jelly
    I recommend this product
    Rated 5 out of 5 stars
    3 days ago
    5 Stars

    very subtle. love it

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  • M
    Mark
    Reviewing
    ShineOn Lip Oil Jelly
    I recommend this product
    Rated 5 out of 5 stars
    3 days ago
    5 Stars

    love it

    Was this helpful?
  • M
    Mark
    Reviewing
    ShineOn Lip Oil Jelly
    I recommend this product
    Rated 5 out of 5 stars
    3 days ago
    5 Stars

    love that I can apply without irritating my skin or heaviness. color is actually subtle. looks great on sensitive skin.

    Was this helpful?
  • IN
    Isaura N.
    Verified Buyer
    Reviewing
    ShineOn Lip Oil Jelly
    I recommend this product
    Skin Tone Medium
    What Did You Like About This Product? Finish
    Would You Recommend This Product? Yes
    Rated 5 out of 5 stars
    2 weeks ago
    Silky

    The texture is soft and silky. It kept my lips moist and looked fabulous!

    Was this helpful?
  • VM
    Vivian M.
    Verified Buyer
    Reviewing
    ShineOn Lip Oil Jelly
    I recommend this product
    Skin Tone Medium
    What Did You Like About This Product? Finish
    Would You Recommend This Product? Yes
    Rated 5 out of 5 stars
    1 month ago
    Perfect shine!

    Achieving a perfect shine and shade was effortless. This product glides on smoothly, providing a beautiful finish that enhances your natural look. You will appreciate how easy it is to apply just the right amount to your lips every single time.

    Was this helpful?
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